Product Marketing & Innovation Management to accelerate your next phase of growth

I step in as your fractional partner to bring clarity, alignment, and execution across product, marketing, and innovation so your teams can move faster and deliver meaningful outcome.

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Need help to launch, structure
or grow your business ?

Let’s discuss how together we can strengthen your product marketing & innovation efforts.

What people say about me

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Product Marketing Manager for  ESG portfolio at Lefebvre Sarrut.

"I had the pleasure of working with Bethsabée during her time as Product Marketing Manager for our ESG portfolio at Lefebvre Sarrut.
She brought structure, clarity, and momentum to a complex and evolving product landscape.Bethsabée played a central role in shaping and executing initiatives to support our European go-to-market strategy.
She consistently delivered high-impact marketing and sales enablement assets, built a centralized resource hub, use cases, brochures, user guides), and clear messaging frameworks.
She worked closely with local teams to equip them with the tools and narratives they needed to engage their markets. Even in a fast-moving environment where some initiatives shifted or were eventually deprioritized, Bethsabée remained focused, reliable, and proactive.
She ensured that every project she touched moved forward with precision and professionalism.
Her ability to collaborate across functions, align stakeholders, and communicate value clearly made her a key business partner for the ESG leadership team. Bethsabée's strategic mindset and ability to drive marketing impact and business alignment make her a strong fit for senior leadership roles in both Marketing and Business."
Group Director ESG & Compliance - Lefebvre
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Innovation Manager at Lefebre Group

“I have now been working with Bethsabée for more than eight years. I first hired her at Dalloz, where she did remarkable work developing the brand and boosting sales among the student audience. Beyond that, she contributed to a profound transformation of the company at a time when it was accelerating its digitalization.
Our paths then diverged, but I later reached out to her again to develop the group’s European intrapreneurship program within the Innovation Department. She built everything from scratch, with autonomy and efficiency, adapting both to the group and to each of the countries involved. Today, the program is in its third edition, and we’re still just as enthusiastic about it.
Finally, when I took over as Head of CSR for the group, I once again called on Bethsabée to handle the marketing of our support offering and to strengthen our sales teams.In summary, Bethsabée is brilliant, effective, and possesses the diplomacy and human intelligence that are essential in sensitive contexts. And we have a great deal of fun working together. I keep recommending her to myself every time I change roles, so I certainly recommend her wholeheartedly."
ESG Impact Group Director
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Product Owner of B2B SaaS platform Agorize

“I had a tremendous amount of pleasure working with Bethsabée during her time at Agorize as the Product Owner of our B2B SaaS platform. She effectively steered her product roadmap in perfect coordination with the tech, design, and business teams, consistently aligning strategic and operational goals in the context of a migration to a unified and streamlined architecture that strengthened the robustness and scalability of our platform. Proactive, meticulous, results-driven, and endowed with an inspiring personality, she was a true engine of innovation and performance for Agorize.”
Head of Product